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Product Review: Vision, Mission, Values, Aspirations, Do They Matter?

Introduction

Today, we will be reviewing the book “Vision, Mission, Values, Aspirations, Do They Matter?: A Business Professionals’ Guide to Drafting Vision/Mission Statements and Their Purpose in Modern Tools”. This guide, part of the Management Guides and Tools series, focuses on the importance of vision and mission statements in contemporary business practices.

Summary

The book provides a comprehensive understanding of how vision and mission statements contribute to the success of a business. It emphasizes the significance of aligning organizational goals and values through well-crafted statements. The text is well-structured and presents concepts in a clear and concise manner, making it suitable for both beginners and experienced business professionals.

Strengths

• The book provides practical examples and case studies, helping readers grasp the concepts more effectively.
• The author’s writing style is engaging, making the reading experience enjoyable.
• It offers valuable insights into the current business landscape, keeping the content relevant.
• The guide includes useful tools and templates that assist in drafting vision and mission statements.

Weaknesses

• Despite the book’s comprehensive nature, it might not delve deeply into certain advanced topics.
• Additional resources or references could have been included for further exploration.

Conclusion

In conclusion, “Vision, Mission, Values, Aspirations, Do They Matter?” is an excellent guide for any business professional seeking to understand the importance and purpose of vision and mission statements in the modern business environment. The book’s practical approach and valuable insights make it a worthwhile addition to one’s management toolkit.

Frequently Asked Questions

Q: Who is the target audience for this book?

A: This book is primarily targeted towards business professionals, managers, and individuals interested in understanding the significance of vision and mission statements.

Q: Are there any prerequisites for reading this book?

A: No, the book caters to both beginners and experienced professionals. It provides a strong foundation while offering valuable insights to those already familiar with the subject.

Q: Can this book be useful for small businesses as well?

A: Absolutely! The concepts presented in the book are applicable to businesses of all sizes. Small business owners can benefit from developing clear vision and mission statements to guide their operations.

What did Adolf Hitler, John F. Kennedy and Gandhi have in common? They all had a VISION and went on a MISSION to steer and unite the public towards their goals and objectives. Mission, vision, values and aspirational statements are meant to be more than decorations and slogans that make organizations look good in the eyes of employees, customers, investors, and stakeholders. When articulated properly, vision and mission statements can be powerful tools and can be positioned as strategic roadmaps to steer and unite organizations, employees and stakeholders towards common objectives and goals. In addition, vision and mission statements can help corporations and organizations define their purpose and establish a unique corporate identity.
In this book, you’ll learn the meaning and the purpose of each of these statements and why they remain relevant and popular management tools in 2020. The book contains tools and frameworks to guide you in developing or rethinking your own vision, mission, values and aspirations statements. Plus, you’ll find a reference guide to vision and mission statements from 1,001 leading global organizations that were in place at the time of launch of this book to inspire you when drafting your own.

ASIN ‏ : ‎ B083JK4TC3
Publisher ‏ : ‎ Business Model Hackers; 1st edition (5 Jan. 2020)
Language ‏ : ‎ English
File size ‏ : ‎ 1994 KB
Simultaneous device usage ‏ : ‎ Unlimited
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Enabled
Sticky notes ‏ : ‎ On Kindle Scribe
Print length ‏ : ‎ 443 pages
Page numbers source ISBN ‏ : ‎ 1656572370

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